That’s the thrust of Emerge: The Business Growth Series. Promising “marketing and sales solutions for a new era,” the series extends Emerge’s webinar success by combining several powers: New Media’s marketing expertise, the digital might of Software Reproduction Technologies, the exhibition acumen of the Trade Show Solutions Center and the web-based wizardry of Naz Creative.

The result is an unprecedented five-part series that covers, in exhaustive detail, every aspect of successful marketing in the new decade — and offers the most affordable training package your sales staff will ever know.

The series is slated to kick off Jan. 22, when New Media presents “Stop Advertising and Start Marketing.” In a live, open forum alongside Emerge President Michael Sperduti, New Media President Michael Kitakis will offer a no-holds-barred primer on the subtle but crucial differences between making a sale and building a relationship — while presenting a wealth of graphic content and responding to real-time questions from his online audience.

Among other things, listeners can expect to learn what “branding” really means to a business, how to develop Unique Selling Points, how to turn a website into a 2.0-compatible marketing weapon and how to create messages that don’t just pitch a product, but actually communicate a company’s benefits.

Future installments of The Business Growth Series include “The Plan: Ten Strategies for Trade Show Success” (Trade Show Solutions Center, Feb. 19) and “What is Multimedia? And How it Drives Sales” (Software Reproduction Technologies, March 12). In the works as well are informative lessons on search-engine optimization from Naz Creative in April and more rock-solid sales advice from Mr. Sperduti and Emerge in May.

“What we’re offering, for $99, is a chance to listen to qualified professionals with proven track records talking about their areas of expertise, which happen to be critical to your business’ success,” Mr. Sperduti says. “All you have to do is sit your staff down around a computer. This is the most affordable, most convenient and most informative sales-training package I’ve ever seen.”

To register for one or more of the webinar installments click here. And while you’re thinking about it, start jotting down questions for Jan. 22.